© K.L. Hall and www.authorklhall.com, 2020. Unauthorized use and/or duplication of this material without express and written permission from this site’s author and/or owner is strictly prohibited. Excerpts and links may be used, provided that full and clear credit is given to K.L. Hall and www.authorklhall.com with appropriate and specific direction to the original content.
I recently came across a status I posted on Facebook eight years ago that said, “If it’s important to you, you will find a way. If it’s not, you will find an excuse.” Now, it’s likely that at 22 years old, I just thought that was a clever saying. Now, at 30, I can honestly say that quote hits home for me now more than ever.
Why?
As you may (or may not) know, I recently relaunched my “Booked & Busy” course and traded up my live one on one coaching for a 100% online virtual experience. I get questions ALL THE TIME from aspiring authors about the ins and outs of the book industry. So, instead of answering the same questions over and over and OVER again, I started to create workbooks, write blogs, and THEN came the course. Giving back is something that I genuinely ENJOY doing, but I’ve learned that there are levels to it.
Up until recently, I had my arms open wide, wanting to help any and everyone who wanted to get the tools to write their first book. Then I realized just how unrealistic that was. The truth is, I can only help those who WANT to be helped. Instead of pulling my hair out wondering why people who ask me questions day in and day out were quick to jump in my DM, but hesitant to purchase my pre-packaged knowledge, I had to start looking at things more selectively.
As an example, I’ll use the biblical story of Noah’s Ark that we learned as kids. Basically, God specifically told Noah to bring in living creatures two by two. Anyone who didn’t get on that boat, SIMPLY WASN’T MEANT TO GET ON IT. (Okay, okay, so that may have been a bit dramatic, but you get the point I’m trying to make, right?)The moral of the story is….I can’t help everybody. It’s a bit of a harsh reality for me, but THAT’S OKAY.
This revelation led me to really ask myself, who is my “ideal client?” I had to narrow it down from something so broad like, “someone who wants to write a book, duh!” to something as specific and granular as I could get.
Someone who wants to write a book.
Someone who wants to write a book before the end of the year.
Someone who wants to write a book within the next sixty days.
Someone who wants to write a book TODAY.
Someone who wants to write a book TODAY and is willing and ready to invest in their dream of becoming a published author.
See the difference?
If YOU are reading this right now and you feel like you would be my ideal client, then click here! I’m more than ready to help you get started on your journey to becoming a published author. On the other hand, if you’re reading this right now and you’re not ready to take that next step, that’s okay. I’m still offering a wealth of knowledge in my blog posts and workbooks and would encourage you to sign up for my mailing list where I send tips and encouragement to aspiring authors here.
Happy writing!